Industry News
What Caught Our Eye
Is it just me, or does it seem like news about holograms, metaverses, 3D immersion, and the like is just everywhere? From medical breakthroughs to education, politics, sports, and even the art world, things happened in the past few months that pushed the use of technology a bit further. Truly exciting times.
Here’s a quick rundown of some of the stories out there.
Medical
In “Why Medical Holography Is Rapidly Gaining Ground,” the author explains: “Holographic 3D technology renders medical professionals with advanced diagnostic capabilities and surgical planning by allowing them to slice virtual tissue, organs, and other body parts at various angles. Holomedicine advances access to percutaneous procedures without invasive needle techniques. Surgeons across the world are now curious to explore medical holograms to enhance the efficiency of complex surgeries.” Read more in BioSpectrum here.
Other medical stories include “Dr. Hologram: London Surgeon Pioneers Shoulder-Replacement Technique” in The London Free Press here, and this YouTube video discusses an augmented clinical experience using 10G technology to deliver the best breast cancer care everywhere so underserved communities can get state-of-the-art treatments. Verified Market Research recently published their report “Medical Holography Market Size worth $10.7 Billion, Globally, by 2028.”
Space Exploration
The medical use of holographic technology is also taking doctors to space. Read about a “Houston Company Using Holographic Tech to Beam Doctors Into Space.”
Hospitality
Proto Inc. (formerly PORTL) is the world’s first two-way, interactive holographic communications platform available to hospitality businesses, designed to be used for speeches, event appearances, trade show booth displays, and much more. Read “Hotel and Convention Center Communications With Worldwide Holographic Technology” on HospitalityNet.
Education
Yet another medical application is taking place in the world of education with “The University of Kansas School of Nursing Immersive Education Technology Solution.” View on YouTube.
The University of South Florida addresses the age-old problem of needing to be in two places at once. Read “Two Places at Once? USF Leader-Turned Hologram Proves It’s Possible.”
Politics
The headline says it all in the France24 article: “France’s Mélenchon Looks to Magic Up More Leftist Votes With Hologram Campaign Rallies.”
Sports/Entertainment
Cricket is big in India, so when telco giant Airtel wanted to demo new tech, what better way than to recreate the 1983 Cricket World Cup? “From Immersive Video to Holograms: What Will the 5G Experience Be Like?”
Art World
Nothing seems to titillate more than a mysterious Leonardo painting that very few people have actually seen. Holography tech brings it alive, but is it real? Read these two stories to get to the bottom of the mystery: “Holo: A 3D Hologram Inside a Crystal Box, Sold Via Smart Contract” in Be[in]crypo and “NFT Twist Is Latest Development in Saga of Contested ‘Leonardo’ Painting Hidden in a Swiss Vault” in The Art Newspaper.
Business
The Harvard Business Review weighs in on “How the Metaverse Could Change Work.”
Books
Something to add to your reading list: Venture capitalist Matthew Ball just published (as of July 19) “The Metaverse: How It Will Revolutionize Everything.” Read The Guardian’s Q&A with the author here: “Exit the Internet, Enter the Metaverse – Your Online Future Is in 3D.” Available on Amazon here.
Advances in Science
Prehistoric creature inspires new camera tech. Based on the optical structure of the eye of a Cambrian-era trilobite, the “New Light Field Camera Can Focus Up-Close and Far Away Simultaneously” with unlimited depth of field.
Posted July 22, 2022
